How much Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam Cost
The registration fee for the Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam is USD 200 plus taxes as required per law. USD 100 + tax additional will be charged in the case of exam retake.
Reference: https://trailhead.salesforce.com/help?article=Salesforce-Certified-Pardot-Specialist-Exam-Guide
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Introduction to Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam
The Salesforce Certified Pardot Specialist credential is designed for individuals who would like to demonstrate their skills and knowledge in designing and building marketing campaigns within Pardot. The candidate would know how to build strategic marketing processes that incorporate different tools like email marketing, lead generation, lead qualification, and can use reports to make data-driven decisions.
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Salesforce Pardot-Specialist日本語 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Automation and Engagement Studio | - Engagement Studio programs - Automation rules and dynamic content |
| Topic 2: Pardot Fundamentals | - Account setup and configuration basics - Platform overview and core concepts |
| Topic 3: Prospect Management | - Prospect lifecycle and scoring/grading - Segmentation and list management |
| Topic 4: Email Marketing | - Email creation and sending - Email performance tracking and optimization |
| Topic 5: Reporting and Analytics | - Campaign reporting and ROI tracking - Engagement metrics and dashboards |
| Topic 6: Lead Generation and Forms | - Forms and form handlers - Landing pages and conversion tracking |



